Sunday, September 8, 2013

BurgerFi: A Unique Experience

BurgerFi Logo
Made from fresh, never frozen, all natural, grass fed beef, the burgers at BurgerFi are both unique and delicious.  For those who are vegetarian, BurgerFi offers a mouth watering, unique quinoa burger with an option of having it on lettuce or a whole wheat bun. BurgerFi is a fastest growing franchise in the country started by Mr. John Rosatti.  Having only opened the first store a few years ago, BurgerFi now has more than fifty worldwide locations and two-hundred stores sold. BurgerFi is very environmentally sustainable with many earth-friendly elements, including tables made out of compressed recycled wood, chairs made from recycled coke bottles, and large fans that use 66% less electricity than normal fans.

BurgerFi SmartCar
From a PR and marketing standpoint, BurgerFi is very well to do. The way BurgerFi uses advertisement really draws you in to their locations. Not only does BurgerFi attract customers through FacebookTwitter, and Instagram, but they also have a large semi truck that delivers SmartCar's to new stores that are opening. The BurgerFi burger is not complete without a branded bun. The bun helps signify the real BurgerFi burger. Just recently BurgerFi partnered with the Suncoast High School Culinary Club and Autism Speaks to put on the Make a Burger, Make a Friend event. The purpose of this event was to create compassion and a connection among teens and teens with Autism. This experience has encouraged teens to reach out to others who are different than them. BurgerFi cares about the well-being of others.
Branded, BurgerFi Burger
In addition to charity events, BurgerFi welcomed back all Rollins students by giving them a coupon for a free frozen custard to start off the new year. Also, if you tag BurgerFi in an instagram at one of their many locations, they will give you a free frozen custard. BurgerFi has recently created iPhone cases and wristbands, which I always see being given away. As mentioned before, BurgerFi has many locations. The location of the BurgerFi on Park Avenue was chosen very well. Located on the corner of Park Ave. and Fairbanks, it can be seen from all directions and is very accessible by cars. bikes, and pedestrians. The logo on the outside of the store really draws you in. Not to mention, the bright lime green and grey outdoor seating they offer. Once you walk into the restaurant, you are blown away by the menus. They are presented on large flat screen televisions. The menu continues to be written in the bright lime green and grey font with flows very well throughout the entire restaurant.
All food and beverages on the BurgerFi menu are delicious. The price of a BurgerFi burger is a steal for which the quality it is. An average price of a burger and veggie burger ranges from six to seven dollars. For those that do not like burgers they have hot dogs, which go great with the fires or colossal onion rings. The price of hot dogs and onion rings are about four dollars and french fries are around three. Not to mention the concrete, which everyone raves about is five dollars. The menu also includes alcoholic beverages such as wine and beer. The overall BurgerFi experience is great! From the decor to the food, BurgerFi is a must.


Vibrant outdoor seating

No comments:

Post a Comment